Available for Technical SEO Projects & Consulting

Cristian Purel

Technical SEO Specialist & Web Architect

Maximizing organic search visibility through advanced technical optimizations, performance engineering, and scalable web architecture.

seo-audit-console.sh

$ technical-seo-audit --url="https://site.com" --deep-crawl

✓ Crawl Budget: Optimized (+340% crawl frequency)

✓ Core Web Vitals: Passed (LCP: 0.8s, INP: 42ms)

✓ Schema.org Person & Article: Validated

✓ JavaScript SEO: SSR/CSR Hydration Clean

⚡ Organic Indexation Rate: 99.8%

100 PERFORMANCE
SEO Score100 / 100
Best Practices100 / 100
Mobile IndexingPassed

Professional Summary

Results-oriented Technical SEO Specialist dedicated to maximizing organic search visibility through technical optimization and site architecture. I specialize in executing technical SEO audits, improving crawl efficiency, resolving indexability issues, and optimizing Core Web Vitals to drive organic growth. With my background in front-end development, I bridge the gap between marketing strategy and technical execution, translating complex SEO audits into developer-ready tickets that integrate seamlessly into development pipelines.

📈
10+
Years Industry Experience
🎯
Growth
Data-Driven Organic Strategy
🏢
Enterprise
High-Traffic Site Optimization
🤝
Bridge
Marketing & Engineering Alignment

Core Technical Competencies & Tools

Technical SEO Competencies

  • JavaScript SEO
  • Technical SEO Auditing
  • Crawl Budget Optimization
  • Log File Analysis
  • Schema.org Structured Data
  • Hreflang Configuration
  • International SEO
  • Canonicalization & Crawl Directives
  • Mobile-First Indexing
  • SSR/CSR Rendering Optimization

SEO & Analytics Tools

  • Screaming Frog
  • Google Search Console
  • Google Analytics
  • Ahrefs
  • SEOmonitor
  • SEMrush
  • PageSpeed Insights
  • Log File Analysers
  • Google Looker Studio
  • Google Tag Manager

Development Stack & Workflow

  • HTML5
  • CSS3
  • JavaScript
  • React
  • Node.js
  • Git & Version Control
  • Jira / SDLC

Professional Experience

Technical SEO Specialist

DevHub (iGaming Sector)
Jan 2026 – Present
  • Architecting and executing technical SEO strategies for international domains to increase organic search visibility and capture high-intent traffic.
  • Navigating industry dynamics and search engine algorithm updates to sustain consistent organic traffic growth.
  • Leading technical SEO audits and performing server log file analysis to optimize search crawler efficiency and reduce indexation errors in Google Search Console.

Search Engine Optimization Specialist

Vertify
Apr 2022 – Jan 2026
  • Orchestrating web performance optimization projects, improving Core Web Vitals to secure search rankings and drive growth in mobile organic sessions.
  • Collaborating with engineering and QA teams to integrate SEO requirements into the software development lifecycle, resolving JavaScript SEO rendering challenges across server-side and client-side configurations.

SEO Analyst

Digital Web Properties
Jan 2022 – Apr 2022
  • Conducting website audits using Screaming Frog for e-commerce clients, documenting recommendations that improved indexation rates.
  • Delivering technical roadmaps resolving issues in international hreflang configurations, site hierarchy, and crawl directives.

SEO Analyst

Coalition Technologies
Dec 2020 – Dec 2021
  • Executing technical SEO analyses for a diverse portfolio of clients, diagnosing rendering vulnerabilities and deploying custom crawl directives to increase crawl frequency.
  • Conducting keyword research, prioritizing high-value commercial targets to grow client lead generation.
  • Implementing structured data using Schema.org, canonicalization patterns, and redirect maps to resolve duplicate content issues.
  • Directing off-page SEO campaigns and link-building initiatives to enhance domain authority and improve search rankings.

Web Developer (Front-End & SEO)

ke Solutions, Inc.
Sep 2012 – Dec 2020
  • Engineering, deploying, and maintaining web platforms utilizing HTML5, CSS3, and JavaScript, ensuring search engine crawlability and mobile responsiveness.
  • Championing a search-first front-end methodology, optimizing Core Web Vitals and securing compliance with Mobile-First Indexing standards.
  • Providing webmastering support, crawl diagnostics, and troubleshooting for custom e-commerce and CMS engines.

Web Developer (Concurrent Contract Role)

Cubic SoftLab
Mar 2015 – Jan 2018
  • Executing front-end development, web performance optimization, and technical troubleshooting for client web properties.
  • Integrating SEO best practices into the software development lifecycle, ensuring compliance with search engine ranking algorithms.

Volunteering & Community Leadership

Jan 2017 – Present

Founding Member & Event Organizer (FLUX)

VIA Church Cluj-Napoca

Co-founding FLUX, a monthly networking and development event for young professionals, consistently attracting over 200 attendees. Directing event coordination and public outreach to connect young professionals, speakers, and local business partners.

Oct 2010 – Jun 2012

Marketing Advisor (Fundraising)

Herald Charity Foundation

Planning and executing marketing initiatives for fundraising events focused on supporting children's causes.

Education

🎓

Bachelor’s Degree in Marketing

Universitatea „Babeș-Bolyai” din Cluj-Napoca
2009 – 2012
💻

Mathematics and Computer Science

Colegiul Tehnic Rădăuți
2005 – 2009

Languages

Romanian Native / Bilingual
English Full Professional Proficiency

Contact & Collaboration

Looking for a Technical SEO Specialist or want to discuss a web performance optimization project?